I've adopted an assumed business name (d/b/a) for my consulting practice/think tank. For people who've done the same, what job title do you use? Sole proprietor is the apt legal term. What about for business cards, linkedin, etc.? I'm thinking of using Principal rather than Owner. In LiN, I've put my business name as my company name and but am trying to decide on what title to use. I welcome any suggestions.

  • i use a variety of titles depending on the individuals i'm meeting with. if it's anything that costs money I'm a business manager. if i'm hiring PR i'm the Marketing Director :) you wear many hats as a freelancer, and I like to show that i have a different style and approach for each one when necessary, so i personally think it's fun to mix it up. my business cards call me a co-owner and business manager

  • My business cards say Web Developer and my LinkedIn says both owner and developer. I didn't think just "owner" said enough about what I do. Hope this helps! :)

  • Thanks for the responses. Looking for more if others are willing to share their thoughts and what they do.

  • I use 'Principal' or 'Founder'.

  • My niche in web design is with earthy crunchy spiritual health minded folks so my title is Creatrix. :)

  • Since I have gone from the corporate world to help people with the start up aspects of business, I chose to take a venture type name - Head Peep. I like it and others seem to as well. But for John's question, Principal seems to strike a good solid tone.

  • I'm a freelance medical writer and editor. Principal has worked for me; however, if your name is part of your business name (Mine is.), you may not always need to mention a title. On my LinkedIn profile, I mention I'm a freelance--this lets people know I'm taking new customers.

  • Consultant always work.

  • i use a variety of titles depending on the individuals i'm meeting with. if it's anything that costs money I'm a business manager. if i'm hiring PR i'm the Marketing Director :) you wear many hats as a freelancer, and I like to show that i have a different style and approach for each one when necessary, so i personally think it's fun to mix it up. my business cards call me a co-owner and business manager

  • My business cards say Web Developer and my LinkedIn says both owner and developer. I didn't think just "owner" said enough about what I do. Hope this helps! :)

  • Thanks for the responses. Looking for more if others are willing to share their thoughts and what they do.

  • I use 'Principal' or 'Founder'.

  • My niche in web design is with earthy crunchy spiritual health minded folks so my title is Creatrix. :)

  • Since I have gone from the corporate world to help people with the start up aspects of business, I chose to take a venture type name - Head Peep. I like it and others seem to as well. But for John's question, Principal seems to strike a good solid tone.

  • I'm a freelance medical writer and editor. Principal has worked for me; however, if your name is part of your business name (Mine is.), you may not always need to mention a title. On my LinkedIn profile, I mention I'm a freelance--this lets people know I'm taking new customers.

  • Consultant always work.